If you own a property in Perth and you’re considering selling, there’s a smart alternative to using a traditional real estate agent. Selling your home privately through Australian Realty means you can take control of the process, save thousands in agent commissions, and still have access to the same tools agents use.
In recent years, private property sales have gained strong momentum in Perth. Homeowners are realising they can manage the sale of their home without paying a large portion of the sale price to an agent. With online platforms, support services, and access to major property websites, selling privately is easier than ever.
Whether you’re in inner Perth, the coastal suburbs, or the surrounding metro area, more and more people are taking this path — and getting great results.
Click To View Our Sales PackagesWhat Is Private Selling?
Private selling means you manage the sale of your property yourself, without using a real estate agent. You take care of the listing, inquiries, open homes, negotiations, and communication with buyers. It may sound like a big task, but with the right support, it’s surprisingly simple and effective.
At Australian Realty, we guide you every step of the way. You’ll have the tools to list your property on realestate.com.au and domain.com.au, present it professionally, and attract serious buyers.
You don’t need to be an expert in real estate. You just need the right platform, a bit of preparation, and the willingness to be hands-on.
The Cost Savings of Selling Privately in Perth
Agent commissions in Perth typically range from 2% to 3% of the final sale price. On a $750,000 property, that could mean paying $15,000 to $22,500 in commission. That’s a substantial amount of money — money that you could keep if you sell privately.
By choosing Australian Realty, you pay a low flat fee to list your property on all the major real estate websites. This lets you keep more of your sale proceeds while still accessing the same marketing opportunities as a traditional agent.
You’re in Control of the Sale
One of the most appealing aspects of private selling is control. You get to manage the process on your terms. You decide how to price the property, how to market it, when to hold inspections, and how to respond to offers.
There’s no one pushing you to accept an offer you’re not happy with. There’s no one filtering or altering the information between you and the buyer. It’s all direct, honest, and transparent — exactly how it should be.
This level of control is something many sellers in Perth value. It gives you the freedom to make decisions that suit your timeline and your goals.
List on the Same Property Portals as Agents
When you sell privately through Australian Realty, your property is listed on realestate.com.au and domain.com.au — Australia’s top real estate websites. These platforms attract the majority of serious buyers in Perth and across the country.
Your property appears side by side with agent-listed homes. That means you’re competing on a level playing field in terms of exposure. Buyers won’t know you’re selling privately unless you tell them.
You can upload high-quality photos, add floor plans, schedule open homes, and include a detailed description — all with our support.
Marketing Your Home Professionally
Good marketing is key to attracting buyers. When you sell privately, you’re in charge of how your property is presented, but we give you everything you need to do it like a pro.
You can use:
- High-resolution photos
- Detailed property descriptions
- Professional signage
- Floor plans and 3D tours
- Printable brochures
We also offer optional upgrades like featured listings, photography packages, and digital staging to help boost your property’s appeal.
Open Homes and Private Inspections
You’ll be the one showing your home to potential buyers — and that’s a good thing. Nobody knows your property better than you. You can speak with confidence about its features, the lifestyle it offers, and the surrounding area.
Buyers appreciate the chance to speak directly with owners. It feels more genuine, more personal, and often results in a more relaxed experience for everyone involved.
We’ll give you guidance on how to run a great inspection, what to prepare beforehand, and how to make the best impression.
Handling Enquiries from Buyers
Once your listing is live, you’ll start receiving enquiries. As the seller, you’ll respond directly to these. That might include answering questions, scheduling inspections, or providing additional details.
We provide templates and scripts to help you manage communications effectively and professionally. Most enquiries are straightforward and easy to handle with a bit of preparation.
Negotiating the Sale
When buyers are ready to make an offer, they’ll come directly to you. This gives you the chance to negotiate terms that suit you, without any pressure from a third party.
You can accept, reject, or counter any offer. You’ll also get access to negotiation tips and pricing guidance so you can handle this step with confidence. Once a deal is agreed upon, your conveyancer or solicitor will take care of the legal side.
Legal Requirements in Western Australia
In WA, property sales require a contract of sale and other legal documents. You’ll need to engage a settlement agent or solicitor to ensure the transaction meets all legal requirements.
At Australian Realty, we provide document templates and can connect you with trusted legal professionals to help make sure everything goes smoothly.
Why Buyers Like Private Sales Too
Selling privately is not only beneficial for you, it can also appeal to buyers. Many buyers enjoy dealing directly with the owner. It makes the process feel more transparent and allows them to get real, detailed answers to their questions.
They also know that you’re not paying commission, which may allow for more flexibility in price negotiations or extras being included.
Who Should Sell Privately?
Private selling works well for homeowners who:
- Want to avoid paying commission
- Are comfortable talking to people
- Like being hands-on
- Want full control over timing and decisions
- Are motivated to achieve the best outcome
If this sounds like you, then private selling could be the perfect approach.
How to Sell Your Home Privately with Australian Realty
Step 1: Sign Up
Choose your listing package on the Australian Realty website. You’ll get instant access to your account and tools.
Step 2: Create Your Listing
Upload your photos, write a description, set your price, and publish. Our platform makes it easy, and our team is here to help.
Step 3: Go Live on Major Sites
Your listing appears on realestate.com.au and domain.com.au, where buyers will find you.
Step 4: Manage Enquiries
Respond to interested buyers, book inspections, and provide information directly.
Step 5: Host Open Homes
Show your property in person. Use our checklists to prepare and create a great experience.
Step 6: Receive and Negotiate Offers
Work directly with buyers to reach a deal that works for you. Take your time and negotiate confidently.
Step 7: Finalise the Sale
Your solicitor or settlement agent will handle the legal steps through to settlement.
Private Selling Works Across Perth
Whether you’re in Fremantle, Joondalup, Canning Vale, Subiaco, or beyond, selling privately is an option that more homeowners are choosing every month.
You don’t need to be in a certain suburb or have a specific property type. The model works for houses, townhouses, apartments, and even vacant land.
Common Questions About Selling Privately
Is it legal to sell without an agent in WA?
Yes. In Western Australia, you can legally sell your own property without being licensed, as long as you own it.
Do I still need a settlement agent or solicitor?
Yes. You’ll need a legal professional to prepare the contract and handle settlement.
Can I still use professional services?
Absolutely. You can use your own photographer, copywriter, or conveyancer. We also offer optional upgrades if you prefer a bundled service.
How do I get pricing guidance?
We offer tips and tools to help you research local sales and determine a fair price. You can also get a property report or formal valuation if needed.
Can I stop or pause my listing?
Yes. You’re in control. You can update, pause, or remove your listing whenever you like.
Join the Growing Movement of Perth Private Sellers
Selling privately is no longer a niche idea. It’s becoming a popular, proven alternative for homeowners across Perth. With the right tools, support, and preparation, you can achieve a great result and save thousands in the process.
You don’t need an agent to sell successfully. You just need the motivation, the right resources, and the support of a platform like Australian Realty.
Start Selling Your Home Privately Today
If you’re ready to take control of your home sale and keep more of your profit, Australian Realty is ready to help. You’ll have everything you need to list your property, connect with buyers, and manage your sale — all without paying commission.
Thousands of Australians have already made the move to private selling. Now it’s your turn.
Get started with Australian Realty today and discover just how easy it is to sell your Perth home privately.
Price on Application
Perth, WA 6000
$450,000
Perth, WA 6000
Under offer
Perth, WA 6000
SOLD
