If you own a home in Sydney and are thinking about selling, you might be surprised to learn how many people are now choosing to sell their properties privately. The traditional model of paying a real estate agent a hefty commission is no longer the only option. With platforms like Australian Realty, you can take control of the process, access the same advertising tools as agents, and potentially save tens of thousands of dollars.
Sydney’s real estate market is one of the most competitive in Australia. With property prices at a premium, the commission you would normally pay an agent can be substantial. That’s money that could stay in your pocket if you choose to sell your home privately.
Click To View Our Sales PackagesWhat Does It Mean to Sell Privately?
Selling privately means you’re in charge of the sale process. Instead of handing everything over to a real estate agent, you manage the marketing, communicate with buyers, host open homes, and negotiate offers yourself. At first, it might sound like a lot of work, but with the right support and tools, it’s entirely achievable — and very rewarding.
When you sell privately with Australian Realty, you’re not alone. We provide you with access to leading real estate websites like realestate.com.au and domain.com.au, help you prepare your listing, and offer step-by-step support throughout the process. You’ll have professional tools at your fingertips, just like a traditional agent, but with none of the ongoing commission costs.
How Much Can You Save By Selling Privately in Sydney?
Agent commissions in Sydney typically range from 1.5% to 2.5% of the final sale price, depending on your property’s location and the agency you choose. On a $1.5 million home — not uncommon in many Sydney suburbs — that could mean $22,500 to $37,500 in agent fees alone.
By selling your home privately through Australian Realty, you can avoid these commissions altogether. The money you save could go towards your next property, renovations, travel, or simply remain in your bank account.
You Stay in Control of the Sale
One of the most empowering aspects of selling your home privately is the level of control you retain throughout the process. You set the price, write the property description, approve the photos, schedule open inspections, and negotiate directly with buyers.
No one knows your home better than you do. You’re in the best position to speak about its features, the local area, and the lifestyle benefits it offers. Buyers also appreciate being able to speak directly to the homeowner rather than going through an agent.
Marketing Your Sydney Property
With Australian Realty, your property can be listed on Australia’s largest real estate platforms. This includes realestate.com.au, domain.com.au, and others. These are the same platforms used by agents, meaning your property is visible to the same audience of active buyers.
We’ll help you create a strong, professional listing with quality photos, an engaging description, and a price strategy that attracts interest. You’ll also have the option to include a floor plan, signboards, brochures, and even professional photography if you choose.
The key to marketing your property effectively is presentation. A well-written listing, high-quality images, and accurate pricing will attract genuine buyers and encourage faster results.
Conducting Open Homes and Private Inspections
When you sell privately, you’ll be showing your home to prospective buyers. Some sellers find this to be one of the most enjoyable parts of the process. After all, you know your home best and can speak personally about its history, unique features, and what it’s like to live there.
We provide tips and checklists to help you prepare for open homes and inspections, so you can feel confident welcoming buyers into your space. You’ll also receive support with managing inquiries, scheduling appointments, and handling feedback.
Negotiating with Buyers
Negotiating a property sale might sound intimidating, but many private sellers find it simpler than expected. Most buyers are respectful and realistic, and you’ll be surprised how straightforward the process can be with a clear price guide and honest communication.
We’ll equip you with tools and advice on how to handle offers, negotiate terms, and progress to the next steps. You can also involve your conveyancer or solicitor during this stage for added support.
Why Sydney Buyers Like Private Sales
It’s not just sellers who benefit from private sales. Buyers also appreciate the directness and transparency that comes from dealing with the property owner. There’s often less pressure, more open communication, and a greater sense of trust.
Many buyers enjoy asking detailed questions and getting real answers from the person who lives in the property. They’re also reassured to know that the owner is hands-on and invested in making the sale a smooth one.
Support Every Step of the Way
At Australian Realty, we understand that selling your home is a major decision. That’s why we offer more than just advertising space. We’re here to guide you through the process from beginning to end.
From the moment you list your home, you’ll have access to detailed guides, personal support, legal document templates, and expert tips. Whether it’s your first time selling or you’ve done it before, we’ll make sure you’re prepared and confident at every stage.
Is Selling Privately Right for You?
Private selling isn’t for everyone, but it is a great option if you:
– Want to save money on agent commissions
– Feel comfortable talking to buyers
– Want more control over the sale process
– Are happy to host inspections
– Prefer to be hands-on and involved
If these qualities sound like you, then selling your Sydney home privately might be the perfect choice.
How to Get Started with Australian Realty
Getting started is easier than you might think. You can create your property listing online in just a few simple steps. Here’s how it works:
1. **Sign up with Australian Realty** – You’ll create an account and select the package that suits your needs.
2. **Build your listing** – Upload your photos, write your description, and set your price.
3. **Go live** – Your property will be published on major real estate websites.
4. **Manage your sale** – Handle inquiries, host inspections, and negotiate offers directly.
5. **Close the deal** – Once a sale is agreed, your solicitor or conveyancer will handle the legal side.
We make the process simple and streamlined so you can focus on what matters — getting the best result for your home.
Common Questions About Selling Privately in Sydney
Will I still get access to major real estate websites?
Yes, Australian Realty provides access to the same listing portals that agents use, including realestate.com.au and domain.com.au.
Can I still use a professional photographer or copywriter?
Absolutely. You can use any professionals you like, and we also offer optional add-ons such as photography, floor plans, and signage if you want to outsource those tasks.
Is it legal to sell without an agent?
Yes, it’s 100% legal to sell your home privately in New South Wales and across Australia. You just need to ensure all contracts and legal requirements are handled properly, usually by your solicitor or conveyancer.
What if I change my mind and want to use an agent later?
That’s entirely up to you. There’s no lock-in contract with Australian Realty, so you can explore private selling first and change direction later if needed.
Do I need to be a real estate expert?
Not at all. With the tools and support provided by Australian Realty, you don’t need experience. We’ll guide you through everything step-by-step.
Join Thousands of Sydney Sellers Taking Control
More homeowners in Sydney are realising that they don’t need to give away a large portion of their sale proceeds to agents. By using Australian Realty, you can take ownership of the process, showcase your property with pride, and secure a great result — without the commission fees.
Whether you’re in the Eastern Suburbs, the Inner West, the North Shore, or Western Sydney, selling privately is now a viable and smart option.
Ready to Sell Your Sydney Home?
If you’re ready to get started, we’re here to help. Join thousands of confident Sydney homeowners who’ve sold privately with the support of Australian Realty. With the right platform, preparation, and a little guidance, you can sell your home with confidence and keep more of your money in your hands.
You’ve got the tools, you’ve got the market, and you’ve got the support. All that’s left is to take the first step.
Start your private sale today with Australian Realty.
Contact for Price
Sydney, NSW 2000
$2,080,000-$2,280,000
Sydney, NSW 2000
$1,499,900
Sydney, NSW 2000
$480,000 — $510,000
